December 20, 2018
By Greg Monteforte, PGATOUR.COM
- Puma’s new IGNITE NXT platform provides three unique lacing options to ensure an optimized fit and feel. (PUMA Golf)
The calendar still says 2018, but Puma Golf is getting a jump on 2019. The Carlsbad, Calif., brand recently dropped not one, and not two, but three new models of shoes for the New Year.
Whether you are looking to lace in, dial in, or lock in, Puma’s new IGNITE NXT platform provides three unique lacing options to ensure an optimized fit and feel. Much like a golf swing, all the models are built from the ground up. Puma’s Pro-Form TPU outsole features an organically-altered traction pattern. More than 100 directional hexagon lugs are strategically placed in proper zones of the outsole for a high level of traction throughout the swing.
Sitting on top of this innovative outsole is Puma’s proprietary IGNITE midsole. Offering superior step-in comfort, this revolutionary foam runs from the heel to the toe and is made from a liquid polyurethane blend. The result is a shoe that is more responsive, releases energy more efficiently throughout the swing, and provides stable cushioning. With the NXT Collection, Puma has wrapped the IGNITE midsole in SOLESHIELD to keep the kicks looking fresh throughout a round. The razor-thin TPU film is vacuum-formed around the midsole, making it easy to remove dirt, grass, and sand.
“As well-received as our current offerings of spikeless footwear have been, we’ve taken our game to a new level with the NXT collection that blends incredibly stylish silhouettes, rooted in Puma’s performance heritage, with three distinct closure options, to ensure the perfect fit and feel for every golfer,” said Andrew Lawson, Product Line Manager, Puma Golf.
In the NXT Collection, Puma once again calls on its PWRFRAME technology to provide lightweight support and increased stability in high-stress areas of the upper. For an added level of support, the SOLELACE model brings a revolutionary lacing system to the course. With SOLELACE, the eyelets sit much lower on the shoe compared to a traditional laced shoe. A strong, yet lightweight piece with eyelets is attached directly to the midsole rather than the upper. This allows the laces to completely envelop the foot to provide 360-degree support. It also firmly connects the midsole and outsole to the foot to enhance ground feel.
From a style standpoint, the models in the NXT Collection are sleek and sporty. The tabbed heel designs and flat-knit mesh uppers play into two of the biggest sneaker trends today. Not only is the mesh breathable, but it is completely waterproof. Each model is available in four colorways with hits of gold or silver branding elements.
Look for Puma’s NXT Collection on store shelves now and on the feet of Puma brand ambassadors when the PGA TOUR season resumes in Hawaii in January.