K.J. Choi will have a new equipment sponsor for the 2017-18 PGA TOUR season after coming to terms on a deal with PING that will see him play a minimum of 13 PING clubs going forward, and sport the company's logo on the side of his hat and golf bag. Financial terms were not disclosed.
Choi will make his debut as a staffer this week at the Sony Open in Hawaii with PING's G400 driver, fairway woods, hybrid and irons, as well as Glide 2.0 wedges and a Sigma G Piper putter.
“I have long admired PING equipment for its quality and I feel it’s a true collaboration when I work with the tour-player staff," said Choi, who has played PING equipment at various points during his professional career. "I can be very particular about what I want from a golf club, and their attention to detail is as keen as mine, so they always find the right solution for me and my game. I’m truly excited to be on board with PING and very much look forward to the season ahead.”
The eight-time TOUR winner has earned more than $32 million during his career as Asia's winningest golfer. With Choi now in the fold, PING now boasts a presence in key parts of the world, including Asia (Choi), South America (Angel Cabrera), South Africa (Louis Oosthuizen) and the United Kingdom (Lee Westwood).
“[K.J. will] bring the PING brand tremendous exposure and credibility around the world, especially in South Korea, where he’s extremely popular among golfers,” said John A. Solheim, PING's chairman and CEO.