2019 Cologuard Classic makes big impact on southern Arizona

TUCSON, Ariz. – The 2019 Cologuard Classic tournament announced today that more than $600,000 was raised from the PGA TOUR Champions event that will soon benefit Southern Arizona youth amateur athletics, and colorectal cancer research and advocacy.

The tournament’s charitable efforts were heavily focused on raising awareness of colorectal cancer and the importance of early screening and detection. Colorectal cancer is the second-leading cause of cancer-related deaths among men and women combined in the United States.1 When caught early, 90% of colorectal cancers are treatable.1

As part of the initiatives onsite, the Cologuard Classic kicked off tournament week by hosting the Get Your Rear In Gear 5k run/walk in partnership with the Colon Cancer Coalition. This year’s event had more than 700 participants and the funds raised will support colorectal cancer education and screenings benefiting the local community. Also, the tournament hosted a Dress in Blue Day presented by the Colorectal Cancer Alliance. It was an enormous success as thousands of fans, volunteers and golfers created a sea of blue with their attire – from hats to shirts, and even shoelaces.

Additionally, the Cologuard Classic Celebrity Challenge played during the tournament’s second round, generated further awareness for the cause. Former athletes Oscar De La Hoya and Chuck Cecil defeated actors Alfonso Ribeiro and Greg Kinnear in front of a lively and energetic crowd. Following the round, Exact Sciences, makers of Cologuard, made a $50,000 donation in the names of De La Hoya and Cecil to the Colorectal Cancer Alliance. De La Hoya announced Golden Boy Promotions, his boxing and mixed martial arts promotions firm, would match the donation for a total of $100,000 to the Colorectal Cancer Alliance.

The 2019 Cologuard Classic had an estimated $25 million economic impact on the Southern Arizona economy. For the Cologuard Classic and surrounding events, this included the expenditures of visitors; media from outside Arizona who covered the event; the organizational spending by the Conquistadores; media and event production companies; diverse organizations and businesses involved in operations; event production and activation of sponsorships; and the weekend coverage to national and international audiences on Golf Channel.

The 2020 tournament will mark the third year of the Cologuard Classic, named after Wisconsin-based Exact Sciences’ noninvasive at-home colon cancer screening test for average-risk individuals 50 years or older, and the sixth year the Conquistadores have partnered with the PGA TOUR Champions. Next year’s tournament activities will take place February 23 – March 1 at Omni Tucson National Resort and will feature a 78-player field competing for a $1.7 million purse with $255,000 and 255 Charles Schwab Cup points for the winner.

For up-to-date information on next year’s Cologuard Classic follow cologuardclassic.com, at facebook.com/CologuardClassic, on Twitter @CologuardGolf and Instagram @Cologuard_Classic.

The Tucson Conquistadores, Inc. review funding requests from organizations and determine contributions including scholarships on a monthly basis. The deadline for applications is the 24th of each month, with requests reviewed and applicants notified by mail around the 15th of the following month. More information on charitable funding can be found on the Tucson Conquistadores’ website, www.tucsonconquistadores.com/funding-info-application.