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March 15, 2004
Flag-Adorned Arches Represent Outstanding International Field Expected to
Compete June 21-27 at TPC at Avenel -- March 15, 2004
POTOMAC, Md. -- Reflecting the diversity of the nation's Capital and the
exciting international playing field expected to compete this year, Booz Allen
Classic officials have created Washington's newest monuments at its public
entrances to welcome area golf fans attending the region's No. 1 live annual
event, the Booz Allen Classic, which returns June 21-27 to the Tournament
Players Club (TPC) at Avenel in Potomac, Md.
The spectacular 24-foot high international arches symbolize the new era of
the region's exclusive PGA TOUR event and set the stage immediately upon arrival
for a unique experience at one of the Washington area's most-highly anticipated
spring events. The arches are similar to those designed for the Masters, Super
Bowl and other major international events.
"We wanted to create a memorable and fitting welcome for players and fans
alike to greet them when they first arrive at the Booz Allen Classic," said
Ralph Shrader, chairman and chief executive officer of global consulting firm
Booz Allen Hamilton Inc., the event's title sponsor.
Both main entrances to the Booz Allen Classic will feature a towering
archway, with its colorful array of flags representing every nationality on the
PGA TOUR and reflecting the truly international field of the world's top players
expected to compete at the Booz Allen Classic. The tournament is being held this
year the week following the U.S. Open.
"The arches will be positioned prominently near the TPC at Avenel entrance
spanning Clubhouse Road and also at the main tournament entrance located
adjacent to the new Booz Allen Classic Welcome Center," said 2004 Executive
Director Scott Abell. "We encourage the public to visit our Booz Allen Classic
website at www.boozallenclassic.com to see artist's renderings of our new
entryway."
The 2004 Booz Allen Classic begins a new era for one of the Washington area's
top professional sporting events and its title sponsor, Booz Allen Hamilton. To
date, the tournament has distributed nearly $8 million to local and national
charities, at a rate in recent years of approximately $500,000 annually.
Beginning with the 2004 Booz Allen Classic, tournament host Washington Golf
Charities, a 501(c)(3) non-profit organization formed in 2003 to host the Booz
Allen Classic, and Booz Allen Hamilton have committed to a goal of distributing
at least $1 million annually from tournament-related proceeds exclusively to
Washington, D.C. area charities.
The tournament has been operated by KemperSports since 1979.
For media inquiries, please contact:Michael Myers KemperSports
Marketing (847) 480-4842 mmyers@kempersports.com
Brian Bishop / Charlie Brotman Brotman Winter Fried
Communications (703) 534-4600 bbishop@bwfcom.com | cbrotman@bwfcom.com
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