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THE NORTHERN TRUST announces diverse lineup of food options at 2019 tournament
JERSEY CITY, New Jersey – New Jerseyians and New Yorkers take their food very seriously. They expect deliciousness around every street corner, and well, they should. After all, the tri-state area is one of the most diverse places in the world. When fans from all over the Garden State and Big Apple flock to Jersey City this August for THE NORTHERN TRUST, the first event of the PGA TOUR’s FedExCup Playoffs, their taste buds will be taken on a fun adventure around all 18 holes of Liberty National Golf Club.
THE NORTHERN TRUST tournament officials announced today that the premier Playoff event has partnered with notable metro-area restaurants to offer fans unique, curated menu items that are a far cry from concession stand options at a typical sporting event.
“Delicious food is such a quintessential part of the tri-state area’s identity,” said Julie Tyson, Executive Director of THE NORTHERN TRUST. “This tournament prides itself in giving fans an unforgettable experience via every touchpoint, including their taste buds. Every fan that comes to this tournament deserves to be served only the very best that the metro area has to offer.”
Here’s a closer look at the on-site food options available at THE 2019 NORTHERN TRUST, which is set for August 7-11 at Liberty National.
After a very successful debut in 2018, global, modern day “roadside” burger stand Shake Shack returns to THE NORTHERN TRUST this summer. Founded by Danny Meyer in 2004 and known for its 100% all-natural Angus beef burgers, chicken sandwiches, spun-fresh frozen custard and crinkle cut fries, among others, Shake Shack has garnered widespread appeal for being a fun and lively community gathering place.
Since the original Shack opened in 2004 in NYC’s Madison Square Park, the company has expanded to more than 170 locations in 20 U.S. States and more than 60 international locations. At THE NORTHERN TRUST, the restaurant will be serving its signature burger and fries, shroom burger and crinkle cut fries.
Returning favorite Luke’s Lobster will be bringing its extraordinary seafood directly from fishermen to THE NORTHERN TRUST for the fourth time in tournament history. Along with its classic menu of New England seaside fare—including lobster, crab and shrimp rolls—Luke’s will be serving a Jumbo Lobster Roll, with fifty percent more lobster, as well as the White Truffle Lobster Roll, a menu item exclusive to THE NORTHERN TRUST. The White Truffle Lobster Roll takes your culinary experience up a notch, with Urbani white truffle butter drizzled over the lobster roll, offering rich truffle taste and aroma that's a perfect complement to the natural sweetness of lobster.
The vision of third generation lobsterman Luke Holden, Luke’s Lobster first opened in 2009 in the East Village and now has 28 locations across the country and international locations in Japan and Taiwan. The restaurant works directly with fishermen to bring the best seafood directly from the source and traces every lobster, crab or shrimp it serves at its shacks, and now the golf course, back to the exact dock it came from.
An international field wouldn’t be complete without international cuisine! Korea’s #1 food & lifestyle company, CJ, returns to THE NORTHERN TRUST for the second year in a row with its venue “Share Korean Flavor by CJ Bibigo.” Bibigo is a global brand created by CJ that adds a modern twist to authentic Korean cuisine. Cooking under the theme of “The Latest K-Style Food,” CJ Bibigo will use an array of Bibigo products to create a unique grab & go style menu exclusive to THE NORTHERN TRUST. In addition, CJ Bibigo is due to excite golf fans by hosting an autograph event with PGA TOUR pros at its venue. With presence in over 56 countries, CJ Bibigo continues to share Korean flavor with the world by making it easy to enjoy delicious Korean food.
A golf tournament in New Jersey wouldn’t be complete without a diner on-site. After all, New Jersey has over 520 diners, more than any other state in the U.S.
After a successful debut in 2018, Pete’s Diner will continue to serve its New Jersey favorites, including the Taylor Ham, Egg and Cheese sandwich, hash brown breakfast bowls, meatball subs and Greek chicken gyros. Also, in true diner fashion, breakfast and lunch will be served all day throughout tournament week.
Pun intended! Seasonal beer gardens are a summertime staple in the Northeast, and The First Round was designed to be just that - a social hub on the golf course. Featuring upscale pub fare—including filet sliders, warm-buttered pretzel bites, and Bayonne beer bratwurst—and of course, craft beer, The First Round returns to THE NORTHERN TRUST for the second year after being one of the most highly trafficked and vibrant areas in 2018. To create a true beer garden ambiance, The First Round is outfitted with lattice paneling, planters, string lighting, soft seating and lawn games. Great brews, great food and the best views…it doesn’t get much better than that.
New York’s first gourmet chicken finger restaurant is coming to THE NORTHERN TRUST. Sticky’s Finger Joint was created out of a love for chicken fingers, and the desire to think outside the box for how a restaurant could serve them. The founders of Sticky’s thought there were a lot of New Yorkers who really loved chicken fingers but didn’t have a great place to get them; and thus, Sticky’s was born. The first location opened in 2012 in Greenwich Village and now has eight locations in New York City and New Jersey.
Sticky’s takes the classic chicken finger to an elevated level by not only locally sourcing ingredients and using farm raised, antibiotic-free, hormone-free, chicken, but also by putting unique, flavorful, and creative spins on this childhood favorite. The restaurant also currently offers over 18 homemade dipping sauces on the menu, inspired by cuisines from around the world, and prides itself on thinking creatively and doing things differently than others.
Pizza and Italian food lovers rejoice! New this year, THE NORTHERN TRUST has partnered with Jersey City favorite Pizza Vita to offer fans wood-fired pizza…in just 90 seconds! With two brick and mortar locations and 3 food-trucks that travel throughout New Jersey, Pizza Vita is a staple in Jersey City and Hoboken. Pizza Vita is a contemporary pizzeria inspired by the traditional pizzerias of Naples, Italy. Known for its 100% wood-fired oven that stays at a steady 900-degree temperature, Pizza Vita has been featured in Eater NY, The New York Times, NBC’s Today Show and Food Network’s Chopped. Pizza Vita’s co-founder, Chef Adele DiBiase, is also one of the first female Pizzaiolas in America. It was during a trip to Naples, Italy, that Adele and her business partner, Ernesto Santorelli, fell in love with the true art of Neapolitan pizza and dough-making. Pizza Vita will be serving up margherita, pepperoni and mushroom with truffle oil pizzas at THE NORTHERN TRUST this year.
We all scream for ice cream! The best homemade ice cream in Jersey City is coming to Liberty National Golf Club this August. Torico Ice Cream started as a delicatessen in 1968 but soon became known for its ice cream when, according to the New York Times, “one of the owners developed a craving for it.”
When Pura Berrios wanted the tropical flavors she remembered from her childhood in Puerto Rico, her husband, Peter, bought a machine and started making it for her. Soon enough, their hand-cranked ice cream parlor became so popular, there were people lining up outside the parlor’s door. To this day, the Berrios family still makes the ice cream, which comes in over 65 flavors. Torico is a slangy contraction of “todo rico,” which translates to “everything is delicious” in Spanish.
Torico and THE NORTHERN TRUST will be teaming up in the next few weeks on a social media contest whereby fans can vote between two custom ice cream flavors on social media, with the winning flavor sold on-site at the tournament and in Torico’s parlor during the entire month of August.
It wouldn’t be a true, global culinary feast without some authentic Mexican cuisine! Chips and tableside guac go together like a golf ball and a tee! Get ready to enjoy chicken, shrimp and carnitas tacos, along with nachos, chips and guac, at THE NORTHERN TRUST’s signature taco stand—Tacosita.
THE NORTHERN TRUST is a can’t-miss summertime social event that has something for every fan. For more information, please visit THENORTHERNTRUST.COM. Fans are encouraged to follow THE NORTHERN TRUST on Facebook, Twitter and Instagram.
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