March 10, 2018
By Greg Monteforte, Style Insider, PGATOUR.COM
- adidas Golf's new TOUR360 Knit offers increased flexibility while maintaining support throughout shoe. (Photos courtesy of adidas Golf)
For more than a decade, the TOUR360 has been the choice of adidas athletes on the PGA TOUR. Coming on the heels of the TOUR360 BOOST 2.0 launch last fall, the three-stripes brand has introduced two new members to the TOUR360 franchise—the TOUR360 Knit and the TOUR360 EQT BOA. Both models feature the same silhouette as the TOUR360 BOOST 2.0 but bring cutting-edge technologies to this flagship shoe.
adidas' Primeknit has been used in the brand's running shoe line for several years and TOUR360 Knit brings this revolutionary technology to the fairways. While the uppers of most shoes are constructed from separate pieces, Primeknit digitally creates an entire upper in just one piece. The way in which the upper is knitted allows designers to precisely dial in the perfect amount of flexibility and support needed in every area of the shoe. It is also extremely lightweight and breathable. Since Primeknit is a textile, it seamlessly wraps around the foot, much like a sock. Feeding into the sock-like aesthetic and feel is a ribbed knit collar that replaces a traditional collar. Although the upper is constructed from a knitted material, advanced techniques make it completely waterproof. For added protection against morning dew, a special film called 50/50 PROTECT is added around the lower half of the upper.
The Primeknit upper sits on adidas' full-length BOOST midsole and a 10-cleat dual-density puremotion® TPU outsole. The familiar 360Wrap provides additional stability in the mid-foot area and the TORSION TUNNEL connecting the heel and forefoot offers flexibility and control.
The TOUR360 Knit is available in four colorways, including a triple black version that includes the rare black BOOST midsole.
Joining the TOUR360 Knit is the new TOUR360 EQT BOA. This has been Jon Rahm's go-to shoe this year. While a BOA closure model is nothing new to the adidas lineup, this new design takes BOA technology to another level. What sets the TOUR360 EQT BOA apart from other BOA models is that this system allows for tightening around both the midfoot and entire heel of the shoe. This coupled with IP1 push-and-pull systems allows players to create a more customized fit and an even greater locked-in feeling.
"By taking our TOUR360 formula and incorporating both Primeknit and BOA technology in revolutionary ways, we're able to offer new and fresh looks that extend our TOUR360 franchise," said Masun Denison, global footwear director, adidas Golf. "Both models are a mixture of style and functionality, while still carrying the superior technology that players everywhere come to expect from the TOUR360 name."
The TOUR360 EQT BOA brings back the classic bicycle toe design for a dressier aesthetic. It also includes many of the same performance features as the TOUR360 BOOST 2.0 including full-length BOOST cushioning, a higher wrapping TPU top plate for added stability, a 10-cleat dual-density puremotion® TPU outsole, and a two-year waterproof guarantee.
Look for the adidas TOUR360 EQT BOA in three traditional colorways.