August 14, 2019
By Andrew Tursky, Equipment Insider, PGATOUR.COM
- Brooks Koepka was paired with Bo Jackson in the BMW Championship pro-am. (Mike Wolfe/PGA TOUR)
MEDINAH, Ill. – Brooks Koepka, considered one of the best athletes in golf history, wore golf shoes on Wednesday as a tribute to a man considered one of the best overall athletes in history: Bo Jackson. Actually, Koepka and Jackson played as partners in the Wednesday pro-am at Medinah Country Club ahead of the 2019 BMW Championship.
The “Brooks Knows” slogan on Koepka’s shoes put a little twist on the popular “Bo Knows” marketing campaign, featuring Jackson, which started in 1989 for Nike cross-training shoes. Jackson was a multi-sport figure who won the Heisman Trophy playing college football and eventually played in both the NFL and Major League Baseball, sometimes in the same year.
During Jackson’s career as a baseball player, he played on the Chicago White Sox in 1991 and 1993. Since Medinah Country Club, home of the 2019 BMW Championship, is about an hour away from the home stadium of the White Sox, Jackson played in the BMW Championship as somewhat of a local legend.
Koepka’s “Brooks Knows” shoes feature White Sox black-and-gray colorways and pin stripes on their uppers. Additionally, the numbers “16” and “34” are written on the toe tags; 16 was one of Jackson’s baseball numbers, and 34 was his football number. The number 16 also happens to be how many touchdowns Jackson recorded in his NFL career.
According to Koepka, he plans to wear the custom player edition Nike Tour Premiere shoes throughout the week.
“It’ll be fun, give a little tribute to him and hopefully can play well in them,” Koepka said Wednesday.
As for Jackson’s golf game … does “Bo Know” golf?
“’Bo Knows’” Koepka said. “It was fun to play with him. It was cool. Obviously he’s probably the greatest athlete ever, and it’s cool to meet him … he’s going to hit the ball if he connects with it, and he did quite a few times. It was impressive to watch him play.”