Standard Display Ads

Specifications

AD PLACEMENT NAME SUPER LEADERBOARD LEADERBOARD MEDIUM RECTANGLE SKYSCRAPER HALF PAGE SPONSORSHIP LOGOS MOBILE WEB IN BANNER VIDEO
Ad Size 970x90 728x90 300x250 160x600 300x600 88x31, 120x60, 170x31 & 234x60 320X50, 320X100 300x250
Expanded Size N/A 728x270 500x250 400x600 400x600 N/A N/A 500x250 (user initiated)
Expanded Direction Down down Left Left Left N/A N/A N/A
Looping & Max. Length of Anim. 3 loop limit, 15 sec max 3 loop limit, 15 sec max 3 loop limit, 15 sec max 3 loop limit, 15 sec max 3 loop limit, 15 sec max N/A 3 loop limit, 15 sec max 3 loop limit, 15 sec max
Frames per Second 24 fps 24 fps 24 fps 24 fps 24 fps N/A 24 fps 24 fps
Max Initial Load File Size(k) 200 KB 200 KB 200 KB 200 KB 200 KB 80 KB 50 KB 200 KB
Max Full Load File Size Flash/Rich Media (k) 300 KB  300 KB  300 KB  300 KB 300 KB  N/A 200 KB 300 KB 
Accepted formats GIF, JPG, SWF, HTML5 GIF, JPG, SWF, HTML5 GIF, JPG, SWF, HTML5 GIF, JPG, SWF, HTML5 GIF, JPG, SWF, HTML5 Original EPS GIF, JPG, Animating GIF, PNG GIF, JPG, Animating GIF, PNG
3rd Party Tags Accepted Yes Yes Yes Yes Yes No Yes Yes
3rd Party Tracking Accepted Yes Yes Yes Yes Yes Yes Yes (1 click & 1 impression tracker per ad size)  
Sound Allowed Yes, on click No Yes, on click Yes, on click Yes, on click N/A N/A Yes, on click
Video Allowed Yes (only with expanded) No Yes, on click Yes, on click Yes, on click N/A N/A Yes
Z-Index Range:  0 - 4,999 0 - 4,999 0 - 4,999 0 - 4,999 0 - 4,999 0 - 4,999 0 - 4,999 0 - 4,999
Notes Must provide backup .gif/.jpg along with any swf/html 5 creative → Expansion must be user initiated by click or 2 second hover. → Expansion only on click or 3 second hover  → Must provide backup .gif/.jpg along with any swf/html 5 creative     Max Video Length 30 seconds

General HTML5 Ad Requirements (Apply to all ads):

Video Notes: