BMW Performance Center
Driving a BMW is about engaging the senses - feeling
the pull of a curve and your back pressed against the seat, looking
ahead for what's next down the road and hearing the roar of the
engine as you step on the throttle with confidence. With Ultimate
Driving, you're in the driver's seat during your Ultimate BMW
Experience. Spend an afternoon on the track at the Performance
Driving Center with a certified BMW instructor. Learn how to get
the most out of every turn. Join your fellow drivers on the road
for guided group excursions in the nearby mountains. With Ultimate
Driving, you'll never forget why you came - or where the Ultimate
Driving Machine got its name.
Zentrum BMW US Factory
Here the past, present and future of BMW come
together in a one-of-a-kind building. See the cars, the speed, the
innovation-all for free in the only BMW museum in North America.
The Zentrum is more than just a museum; it's a meeting and events
center, a cafe, a gallery and a history lesson-all wrapped into one
ultimate experience. Located next to the only BMW manufacturing
plant in the U.S., this unique place offers something for everyone.