Every British Open Championship is a special occasion and for most, spectators and players alike, it's perhaps the highlight of the entire golfing year. Not even the other Majors take on quite the same degree of importance, nor generates a comparable level of excitement that extends beyond any personal achievement of the participating players, becoming a matter of National Pride. Sure they want to win for personal fame, but they also want to win for their home country and the honor of receiving the trophy of the simple claret jug that places their name alongside the greatest golfers the world has ever seen.
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Officially known as The Open Championship, this is the Major most professional players place at the very top of their personal "would love to win" list and the players sentiment is reflected in the thrills and excitement this one event manages to conjure up, each and every year.
From humble beginnings in 1860, when the very first Open was held at Scotland's Prestwick Golf Club, the world's oldest golf tournament has grown to become a spectacular watched by a global audience larger than any other golf event and exceeded by only the Olympic Games and major international soccer championships in the sporting world. From ardent players to weekend hackers, to many who have never held a golf club in their lives, The Open is an inspirational event that for just a few days, occupies their every waking hour.
Watching an Open on television begins to provide a small taster of the magic that accompanies this gathering of the world's most accomplished golfers and the pageantry, tradition and celebration that is part and parcel of this extraordinary tournament. But the true atmosphere that permeates every Open, can only be truly appreciated by attending the event in person. This is one tournament that everyone from budding beginner to accomplished low handicapper, together with the growing legions of non-playing spectators, owes it to themselves to attend at least once in their life-time.
Take any Open being played in Scotland, golf's homeland, and the atmosphere reaches a fever pitch, as most will witness this weekend via television, as Turnberry's magnificent Ailsa Course hosts. You may have missed being there in person this year, but the best is still ahead when in 2010 The Open returns to golf's birthplace, St. Andrews and the venerable, St. Andrews Old Course. The Auld Grey Toon is the venue only once every five years and the always special Open becomes truly extraordinary. If you will only attend one Open in you life, it must be this one, when the King of Open venues hosts.
But to really gain all of the benefits of attending golf's event of the year, planning your trip should already be underway and no different to any other major sporting event, it's best to seek the assistance of a reputable, seasoned professional golf travel service, such as Golf International.
Offering a selection of different tours and a variety of hotel accommodations and price ranges, Golf International has been operating escorted travel programs to The Open for the past 20 years. Golf International's annual Open Tour program has become its signature travel program.
Prime hotel accommodations, both within the small town of St. Andrews (some even overlooking St. Andrews Old Course) and in the nearby, surrounding area was booked several years ago. Tee-times were reserved on other nearby Open venues, including 2007 venue, Carnoustie, was also reserved. For those who prefer not to play golf, fascinating sightseeing programs to discover the history, traditions and folklore of Scotland have been planned for the periods when the golfers will be golfing. And for all, the most important admission tickets have been secured to attend the most exciting final two days of the 2010 Open.
Golfers will be enthralled with the courses they will play and the non-golfers will be no less happy with some wonderful sightseeing, all done in the comfort of a luxury motor coach and the experienced assistance of our knowledgeable, Scottish, driver/guides. With no concerns of driving on the "wrong side of the road" nor fears of getting lost on winding narrow country roads, all you have to do is sit back, relax and be impressed by the beauty and many other wonders of fascinating, historic Scotland.
So promise yourself that 2010 will be your time to experience golf's event of the year in person, but don't leave it too long before reserving your ringside seat, space is limited so call Golf International directly at 1 800 833-1389 or for more detailed information on the 2010 program of escorted Open tours, click here.
©2009 David Brice / Golf International, Inc. All Rights Reserved.
Golf International -- Providers of quality golf travel arrangements since 1988.