April 12 2011
An estimated 42.3 million watched CBS Sports’ weekend coverage of the Masters, the second-largest number of viewers to watch all or part of the coverage in 10 years, CBS Sports officials said Tuesday.
Sunday’s final round, in which Charl Schwartzel prevailed but several players were in the hunt all afternoon, was watched in all or in part by 35.8 million viewers. Saturday’s third round was watched by 21.2 million.
Sunday’s final round earned an average preliminary national household rating/share of 9.5/20, only behind last year’s 10.7/24 and 2005’s 9.8/22 in the last 10 years. Last year’s Masters featured Tiger Woods’ return to golf after a hiatus and 2005 featured Woods’ fourth win in a playoff over Chris DiMarco.