February 5 2013
By Jonathan Wall, PGATOUR.COM Equipment Insider
Dr. Alan Hocknell, Callaway's Senior VP, Research & Development, played a critical role in helping Phil Mickelson gain some much-needed confidence off the tee at the Waste Management Phoenix Open.
In the latest edition of "Callaway Talks," Hocknell spent some time talking with Harry Arnett, Callaway's SVP, Marketing, about what the time and effort that went into creating Mickelson's new driver.
As Hocknell noted, Mickelson had some specific driver requirements that had to be met. After working with Mickelson for "a while" on the new driver, the Research & Development was able to design a RAZR Fit Xtreme that met the four-time major winner's specifications.
The end result was a driver that helped Mickelson win his third Waste Management Phoenix Open title.